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Friday, October 9, 2026
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Sam Fender contributes his £25k prize cash award to grassroots live spaces

The artist holding the award in his hometown
The musician won the honor last month in the North East

The artist has donated the entirety of his £25,000 honor prize money to the Music Venues Trust, which functions to save the UK's grassroots music venues.

He was presented with the award on October 16 as his new release the album was declared the best record of the past year.

Fender has opted to give the cash to the Music Venues Trust, in recognition of the vital role grassroots venues fulfilled in his initial steps.

"As an artist would not have achieved my current career if it wasn't for all the shows I performed around the area, and beyond, when I was beginning," stated Sam Fender. "These locations are renowned, but they are in difficulty."

Beginning in 2023, over 150 of these venues have shut down – approximately one-sixth of the total UK scene.

Over the past year, major artists such as the band Pulp, Coldplay, Katy Perry and Sheeran have all backed the Music Venues Trust in its attempts to help venues survive, by applying a minor surcharge to their ticket costs, which supports independent venues.

He also participated, generating over £100k on his recent tour to support numerous small stages across England, Scotland, and Wales.

The money assisted venues that were dealing with imminent closure due to issues stemming from water damage, blazes and bereavements, as well as regulatory hurdles, legal disputes and noise complaints.

Other venues received funding support in upgrading facilities and gear that positively impacted musicians and fans.

"The concept that revenue from shows in big venues supports the local stages, where it begins for artists like me, is just common sense," Fender has said.

The band Pulp in concert
The group are among the artists who gave their Mercury Prize funds to charity

The musician is not the first artist to give his Mercury Prize prize money to worthy causes.

When the band received the prize in the mid-90s for their album their work, vocalist Jarvis Cocker stated that the act would contribute their cash to the non-profit War Child.

That year, artist Ms Dynamite split her bounty among a few good causes, like the NSPCC and a Sickle Cell charity.

"Additionally, I gave a thousand pounds to the center, to their gymnastics program, because I trained in gymnastics when I was growing up and they lacked new equipment," she shared with the media.

In recent years, the band donated their funds to the community center that developed their group, in addition to other independent music bodies.

And 1994 winners they contributed their award to a charity for MS after a close contact was found to have the condition.

"Receiving the award was ample," stated artist the singer. "The money was the bonus but we could do without the extra, because we had the honor. So our victory affected another person's life."

In the past week, the trust announced it had rescued a couple of local spots in that region, by transferring them to community ownership.

One venue in the city and the other in the city were acquired under the Own Our Venues initiative, which is supported by Arts Council England and music fans who acquire "shares" in the properties.

By

Marcia Rogers

Elara is a digital strategist with over a decade of experience in tech marketing and innovation, passionate about helping businesses adapt to new trends.

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